The Latest News from BBI

In business, things can get seriously skewed if you sit in a comfort zone surrounded by a soft padding of data. This is because measurement can frequently overlook a plethora of human factors.
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The very public but well natured spat between the co-writer of Sherlock and Ralph Jones writing in The Guardian is an excellent example of how to turn the negative into a positive. There is a lesson for us all here.
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