09May
How to choose the right CMS
At BBI we know that choosing the content management system (CMS) for your company website can seem like a daunting task. There is a wealth of information out there, so much so in fact that it can feel like information overload when you come to carry out even the most superficial research.
Dig a bit deeper to see exactly what the features and benefits are for each CMS and the information that meets you can feel like an avalanche.
With 20 years of experience in B2B online marketing and communications, we can help you to make the right choice where your CMS is concerned. Of course, we do not have a magic formula that we can plug some data into to find the answer. What we do have is the ability to listen and understand your needs. Once we have heard what it is you would like to achieve, we then have the knowledge to advise you on your choice of CMS.
Ultimately, there may be other factors that influence the decision you make. Hosting infrastructure, the skills base in-house, the technical specifications of other systems that need to talk to the website, to name but a few.
Nonetheless, a meeting with us to discuss the options that are available to you will shed light on the relative merits of each CMS and we will be pleased to help you to make the right decision for your business.
About the Author
Jason Freeman
As a hands-on company director, Jason inspires our team with his visionary approach to marketing coupled with his impressive technical expertise. A stickler for detail with an eye for design and a talent for writing, Jason is as adept at creating eye-catching marketing material as he is at planning the strategies behind goal-surpassing marketing campaigns.