A drop in website traffic can be concerning, particularly if your website plays a key role in generating enquiries or sales.

Answer Engine Optimisation (AEO) is about structuring your content so it can be understood, extracted and presented clearly by AI systems.

At BBI, we measure SEO performance in a way that connects search data to real business outcomes.

Businesses that treat video as part of their SEO strategy – rather than as a separate activity – often see stronger rankings and better user behaviour signals.

Google has made two major updates impacting SEO and paid ads — removing the num=100 parameter and redesigning ad labels. Learn what these changes mean for visibility, data accuracy, and your digital marketing strategy with insights from BBI Brandboost.

If your SEO results have stalled despite your best efforts, an expert review can save you hours of guesswork.